AI helps businesses become more efficient. But does it make leaders less connected?
Plenty of brands use AI to talk to consumers. In other words, they’re tapping AI to generate customer service responses, automate interactions, and speed up outreach. But what they’re not doing is investing in the listening side of AI or leveraging into its vast capabilities here—i.e., using AI to better understand customer friction, synthesize feedback, spot patterns, or act on what people are saying.
AI helps businesses become more efficient. But does it make leaders less connected?
Plenty of brands use AI to talk to consumers. In other words, they’re tapping AI to generate customer service responses, automate interactions, and speed up outreach. But what they’re not doing is investing in the listening side of AI or leveraging into its vast capabilities here—i.e., using AI to better understand customer friction, synthesize feedback, spot patterns, or act on what people are saying. Fast Company Impact Council
