​AI labels were supposed to help users spot fakes. Here’s why they’re failing 

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The Emily Hart case shows the gap between what platforms say about AI transparency and what users actually see in their feeds.

Fake accounts have been around as long as social media. So when it was recently revealed that a “hot girl” MAGA personality named Emily Hart was actually a 22-year-old male medical student in India, it might have seemed a little mundane. Just another catfisher, another sock puppet, another scammer—the internet is full of them.

 The Emily Hart case shows the gap between what platforms say about AI transparency and what users actually see in their feeds.

Fake accounts have been around as long as social media. So when it was recently revealed that a “hot girl” MAGA personality named Emily Hart was actually a 22-year-old male medical student in India, it might have seemed a little mundane. Just another catfisher, another sock puppet, another scammer—the internet is full of them.  Tech 

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