Air’s latest tongue-in-cheek marketing effort marries an old format with cultural quirks of the AI age.
Maury Povich’s daytime TV show Maury—a parade of salacious domestic disputes and paternity tests—ran for a whopping 31 seasons until his 2022 retirement. Which is why it was unexpected that 87-year-old Povich found himself at the SoHo headquarters of AI-enhanced cloud services company Air on May 5, mingling with a crowd 20- and 30-somethings, his slacks, button down, and knit half-zip sweater standing out easily amid the maxi skirts and stick-and-poke tattoos.
Air’s latest tongue-in-cheek marketing effort marries an old format with cultural quirks of the AI age.
Maury Povich’s daytime TV show Maury—a parade of salacious domestic disputes and paternity tests—ran for a whopping 31 seasons until his 2022 retirement. Which is why it was unexpected that 87-year-old Povich found himself at the SoHo headquarters of AI-enhanced cloud services company Air on May 5, mingling with a crowd 20- and 30-somethings, his slacks, button down, and knit half-zip sweater standing out easily amid the maxi skirts and stick-and-poke tattoos. Tech
